The design process at MRF starts from the customer – input from individual customers are compiled by marketing and given to Corporate Technical MRF’s R&D and Product Development Division or vehicle specific requirements are received from the OE customer.

MRF’s team of 300 engineers and scientists give MRF enormous strength in product design.

MRF uses cutting edge technologies in predictive testing and design validation before it leaves the drawing board. These advances have significantly brought down the time to market for new designs.
Advanced raw materials are tested and approved in their NABL accredited labratories.
MRF works closely with global suppliers using the latest developments in material innovations across the globe. The MRF laboratory has the latest in testing equipment and closely monitors the quality of all material going into the tyres.

The prototypes for verification and validation testing are manufactured in one of MRF’s 6 factories all of which are TS 16949/ISO 9001 certified. The tyres then go through testing for confirming the architecture and a series of indoor testing to ensure that they meet MRF’s tight standards and also those required by the OEM or by any of the national standards like BIS/JIS/ETRTO/T&RA.

Tyres are then handed over to the Vehicle Dynamics Group, who validates the design on the vehicle. These tests are done at the test track in a series of manoeuvres at various speeds, pushing the tyres to the limits of its capabilities.  

Distribution occurs once production and quality assurance processes are completed successfully.