About - Australian Tyre Traders

ABOUT AUSTRALIAN TYRE TRADERS

Welcome. We're one of Australia’s largest tyre wholesalers specialising in delivering Australian Designed & Engineered tyres purpose built for Australia's unique conditions.

About Us

At Australian Tyre Traders (ATT) we design and manufacture three premium Australian brands, Haulmax Tyres, Harvest Tyres and Halitrax Tyres. We also distribute a range of international brands including Exmile and TVS.

Our commitment is to provide an extensive range of tyre types and sizes with characteristics that deliver performance across a range of diverse industries and applications.

We exist to build great Partnerships, Services and Products because everyone in Australia deserves to benefit from locally engineered tyres created with them in mind.

We have a range of premium tyre brands that are available to you through a network of expert authorised dealers in over 700 locations across Australia.

Our warehouse and distribution network are situated to get tyres to you via our dealer network quickly, including Victoria, Tasmania, New South Wales, Queensland, North Queensland, South Australia, Northern Territory and Western Australia. Wherever you are – we have authorised dealers who are expert in our products and their performance features.

to locate your nearest dealer

OUR BRANDS

ATT Brands

We’ve developed the only Truck, Bus & Agricultural tyre ranges specifically designed engineered and made for Australian conditions.

Our ranges;

Have proven to deliver in their purpose built applications for Australian conditions.
Are designed by Australian engineers.
Have been used & proven in over 50 applications and 25 industries in the Australian marketplace for over 18 years.
Have strong & durable construction with premium compounds. for Australian applications.
Are made to high international standards: European Tyre & Rim Association standards and internationally required manufacturing standards including dot certification. quality control certifications including ISO 9001. All tyres are x-rayed and balanced post production.
We offer Guarantees & Warranties that demonstrate our performance commitment to our products and brands.

We pride ourselves on developing products that resolve tyre performance issues sometimes experienced with tyres that are not designed fit for purpose to local conditions.

We collaborate with our end users in conjunction with our authorised dealers to improve performance benchmarks along the way.

Our products are purpose built to deliver improved tyre performance for our diverse Australian industries.

Many of Australia’s most successful original equipment machinery brands select our brands as their standard fitment tyre for use on their equipment.

Our commitment is to provide an extensive range of tyres that delivers high performance across a range of applications and surface/soil types.

ATT continually evolves our brands by investing in the end to end manufacturing process. This is supported by stringent quality control, extensive research and development initiatives, and backed up by a highly informed technical team based both in Australia and overseas.

OUR LOCATIONS

Wherever you are, our Authorised Dealer Network, will provide you with excellent product knowledge and excellent service across the Harvest, Halitrax & Haulmax.

With a national network across Australia, including every state and territory, our dealer network are trusted advisers delivering unparalleled support and expertise.

Between our ATT team anb our dealers we offer all the equipment, skills and expertise to offer product advise and look after your equipment. We believe in backing local business and ensuring that we support our dealers to deliver the very best value to you, conveniently close to your location.

We value our dealer network and look forward to introducing you to a distributor closest to your location.

We exist to deliver tough performance tyres, built fit for purpose.

WHO WE ARE

We are passionate Australian Tyre specialists who believe in sharing our knowledge.

We know that tyres perform better when designed to local Australian conditions.

We believe actions speak louder than words. We believe trust is earned.

We stand behind our product with warranty and performance guarantees.

We believe your tyre needs are unique and one size does not fit all.

Our Authorised Dealers are experts in their field.

OUR TIMELINE

1965

Harvest Head Engineer / Consultant Ed Jenz commences work in Australian Tyre Industry.

1966

Harvest Head Field Engineer / Consultant Russell Kennedy enters Australian Tyre Industry.

1984

Director Shane Morrissy enters Australian Tyre Industry.

1996

Director Chris Andrews enters Australian Tyre Industry.

2001

Shane Morrissy and Chris Andrews identify a gap in the market to supply high-quality light truck, truck, agricultural, industrial and off-the-road tyres to tyre dealers across Victoria and NSW. The two business partners created a strategic business plan and approached David Naughton to join the team. Australian Tyre Traders (ATT) was born.

2003

ATT quickly became a leader in the marketplace, selling high quality tyres at a competitive price. Business-to-Business customers appreciated that ATT only dealt with businesses and not the end consumer therefore not cannabilising market share for valued clients. The ATT philosphy was born: "ATT only trade with tyre dealers, however, continue to help end consumers locate specific tyre sizes for their application and recommend the consumer to an ATT authorised tyre dealer".

2004

First Harvest Tyres Australian engineered tyre released (30.5L-32).

2004-8

Extensive range of Harvest Bias Ply Tyres released.

2005

Identifying a gap in the marketplace, Resource Tyres was incorporated to fulfil the gap in providing large mining tyres to mines across Australia. During this time Resource Tyres was managed by Bill Morrissy.

2006

ATT experiences substantial growth and team members increase to 15, predominately located in the Victorian Head Office.

2007

ATT introduce the all-new range of Harvest Tyres (agricultural), Haulmax Tyres* (truck, light truck & industrial) and Halitrax Tyres (OTR).

2009

Purpose built Australian Harvest Tyres released for Agricultural Original Equipment Manufacturers and Australian replacement markets.

2010-13

Launch of Harvest Tyres Radial range designed and tested for Australian Conditions.

2013

ATT has become a national organisation with over 25 staff members including management, sales, marketing, administration, and logistics. Warehouses are located across Australia with state managers building valuable relationships with business-to-business customers.

2016

ATT celebrate 15 years in operation with the purchase of a new national head office in Geelong. Company expands to over 40 staff. Dedicated brand managers for Harvest Tyres & Haulmax Tyres are appointed. Australian Tyre Traders attends many country field days across the nation. Brand awareness at an all - time high.

Launch of Harvest Tyres flotation range.

Launch of Harvest Tyres Sugar Daddy.

The specialist tyre fit for purpose for the sugar cane industry.

2017

ATT expands its operations with two new warehouses (Tamworth & Wagga Wagga) and moves into new National Head Office in Geelong. Harvest & Haulmax Brands at an all-time high. Brand awareness has never been stronger. Australian Tyre Traders attend a record number of field days with great success. ATT celebrate the launch of cutting edge new products including Harvest Tyres HB Sugar Daddy, Haulmax Tyres HRT range & Halitrax Tyres Blade Runner.

2019

Harvest Tyres continues R&D investment in delivery of high performance extra load tyres.

FAQ'S

You can purchase our tyre brands through our Australia wide network of authorised Authorised Dealers. There are over 700+ locations throughout Australia. We can help put you in direct contact with your closest dealer – Get in touch via our email on the contact page or dial 1300 761 802 now

Can I buy tyres directly from you?

We are a wholesaler only. We invite you to purchase our tyres through our Australia wide network of Authorised Dealers. There are hundreds of locations throughout metropolitan and regional Australia. We can help put you in direct contact with your closest dealer. If you are an Original Equipment manufacturer we can assist you via our Original Equipment sales team and find the right tyre for your needs. Please get in touch via our email on the OE or general contact page or dial 1300 761 802

Where is Australian Tyre Traders located?

Australian Tyre Traders. has offices, warehousing and field service support located right across Australia. Our home base is in Victoria with offices in Melbourne & Geelong.

What after sales support can I expect from you?

Australian Tyre Traders are are committed to after sales support to local Australian businesses. We are proud of the proven performance of our Agricultural, OTR and TBR tyres and can be relied upon to provide technical support, and be present onsite to deal with any unexpected issues if needed. Just call us and we will arrange the help you in conjunction with our authorised dealer – when you need us. Get in touch via our email on the contact page or dial 1300 761 802 now.

What pressures should I be running in my tyres?

Tyre Pressures are specific to a range of important parameters. If you need help calculating your optimal working pressures, we’re here to help. For our agricultural tyres we have a Harvest Tyres Pressure Calculator and can assist with accurate pressure plan for your particular circumstance. For our OTR and TBR tyres we also have expertise in ensuring the right pressure for the right application to ensure, no matter what your application, you are getting the most out of your tyres. Get in touch via our email on the contact page or dial 1300 761 802 now.

What's different about ATT Tyres?

ATT Tyres are the only Agricultura and Truck/Bus Tyre ranges engineered in Australia for our applications and conditions. The advantages are reflected in our products performance on roads, off road and on farms all over Australia.

What sort of warranty coverage does ATT offer?

We offer a range of warranties and guarantees for all our brands of tyres that are specific to brand and range. ATT offer a high industry standard guarantee for our product ranges. For more information please visit the home page of this site alternatively please get in touch via our contact page or call us on 1300 761 802